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AdSense

Learn AdSense tips that help improve total revenue and click rates.

AdSense

Page Updates Benefit AdSense and Search Rankings

Frequent page updates often lead to better numbers for both contextual advertising and search engine optimization.

The concept of updating a page may cover just about any element in an article or document including: (more…)

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Google AdSense strategy

AdSense Optimization Boosts Revenue with a Few Simple Steps

AdSense optimization improves revenue results with proper use of keywords, colors, placements and content quality.

Optimization of the Google ad network is based on some of the same concepts as search engine optimization. It’s worthwhile to consider what happens without it. (more…)

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Wordpress logo

AdSense on WordPress: Tips for Best Results

The major advantage for publishers who put Google AdSense on WordPress sites is obvious: more revenue. What’s not obvious is the best way to do it.

Google AdSense is the largest ad network on the planet in terms of the total revenue it shares with publishers who use the AdSense code. (more…)




Click through rates

Average Click Rates Reveal Best and Worst Ad Placements

The average click through rates for online advertising depend on the location of the ads and whether they are static, targeted or contextual.

Although publishers and advertisers may want to know the national rate, a national rate isn’t useful. Every website has different results. Publishers and advertisers should focus more on improving their rates. (more…)




Google AdSense strategy

AdSense Earnings Down? You Are Not Alone

AdSense earnings regularly go down for some sites and keep growing for others for many, many reasons. But some disturbing trends point to red flags about the future for AdSense partners.

First, some background. Google AdSense is one of the greatest product developments on the Internet. The company brilliantly decided to expand its search advertising inventory by allowing other websites to publish its ads and split the revenue with a healthy 68 percent going to its publishing partners. (more…)

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Google AdSense strategy

AdSense Keyword Targeting Improves Revenue Results

Website publishers who target Google AdSense keywords will often find an improvement in revenue performance.

AdSense and similar advertising networks rely on the context of pages to deliver the best-performing ads. Context means the content has wording that is relevant to the ads that appear on the page.

(more…)

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AdSense URL channels

Careful Execution Boosts Contextual Ad Results

Contextual ad networks provide website publishers with the ability to place ads on their sites and get paid when people click on them. They also teach useful lessons about effective online advertising.

How does contextual advertising work? Ad networks track the content on the page where the ad appears and display an ad with a subject related to the content. (more…)

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