YouTube publishers who look at the “suggested videos” report in their analytics may find some useful insights about their titles.
On the main analytics page, scroll down to the list of the videos and click on the video title. The link goes to a metrics page for that one video. (more…)
The audience retention rate for a YouTube channel relies on just a few basic methods for engaging viewers.
In the YouTube Creator Studio, click on Analytics on the left side and Audience Retention about halfway down. (more…)
YouTube clearly rewards video quality more than video quantity. That reward system differs from what Google does with search.
Google and other major websites reward new content. For example, Google AdSense will often have more clicks and a higher RPM (revenue per thousand impressions) when a site posts new content versus a site that doesn’t. (more…)
Websites offer many tips about how to get more YouTube subscribers for a video channel, but only a handful of tips actually matter.
Even more so, getting subscribers doesn’t require much effort. The real effort goes into the videos that attract subscribers. (more…)
Online photos offer an opportunity to build a website’s brand, social media presence and search engine optimization.
They also enhance the quality of the experience for any visitor on a website. (more…)
Businesses that develop an online video strategy may deliver a good return on investment of their time and money.
It starts with being selective. Selectively developing videos means choosing the right topics, investing the right amount of resources in their production and ensuring their widest possible distribution. (more…)
The YouTube translator tool gives businesses a way to reach a wider international audience for their videos.
The output of the tool is no different than closed captions on a TV. A video with an English speaker will attract English-speaking audiences, but obviously it won’t attract non English speakers. (more…)