Return Visits Show Site’s Value to Its Audience
Return visits is an important metric in website analytics because it reveals the value of a site to its visitors.
Visitor who come back to the site are indicating it has given them more than one reason to engage with it. (more…)
When You Don’t Need More YouTube Subscribers
Google is filled with suggestions from experts on how to get more YouTube subscribers. But sometimes getting more is a waste of time.
Increasing the number of subscribers is usually a benefit for YouTube publishers. Subscribers offer a chance at more easily getting repeat visitors because of notifications about a new video. It’s just like Facebook page likes who get a notification about a new post. (more…)
SEO Versus Advertising Gives Useful Insights
Sites that focus on both search engine optimization and advertising campaigns will find that making comparisons is a valuable exercise.
Each effort requires time, which means each effort costs money from the labor that goes into that time. So both need a return on investment. (more…)
How to Price Ebooks for Maximum Profit
Pricing an ebook is easy, but pricing it for profit is not.
An ebook is easy to price because its costs are simple. Most importantly, it doesn’t have a printing cost, which is one of the most expensive costs in any form of print publishing. (more…)
Google Algorithm Changes Unhinge Site Audiences
The overwhelming dominance of Google in the online search environment creates both opportunities and threats to websites.
The opportunities exist because of Google algorithm changes. The threats also exist because of those changes. (more…)
Why isn’t a page in the Google search index?
Google search uses a crawling process that may find a page on a site but not put that page into its index.
Why isn’t a page in the Google search index if it is available on a site? (more…)
How to Get Better Results from Google Images
Google has made a change to Google Analytics that will help site publishers get better results from its image database.
Anyone who searches for images at images.google.com will see a display of five images per row. The maximum display size of those images is about 320 pixels wide and 200 deep. (more…)
Promise Media offers tips, tactics and strategies for content-rich Web sites. 