Promise Media
Site Promotion
Website priorities

1st Site Priorities: Keep Efforts Free, Quick and Simple

The owner of a small business website should look for ways of growing it that are free, quick and simple.

The Internet is loaded with experts who talk about big ways of making money online. But they often leave out the cost and effort required to get there. (more…)

Online Video Strategy Can Boost Business or Weaken It

Businesses that develop an online video strategy may deliver a good return on investment of their time and money.

It starts with being selective. Selectively developing videos means choosing the right topics, investing the right amount of resources in their production  and ensuring their widest possible distribution. (more…)

Local Search Optimization

Online Marketing Budget is Money Well Spent

An online marketing budget is money well spent if it results in more profit, revenue and audience.

Many Web sites don’t spend a dime to market themselves. A small percentage grow large audiences if they have been around for many years, have a unique attraction or just work extremely hard at building eyeballs. (more…)

Online marketing mix

Online Marketing Mix Enhances Site Strategy

An online marketing mix is a strategy that determines what kind of choices to make for building a Web presence.

Marketing mix is a concept with a long history in business. It usually includes four Ps: (more…)

Online advertising ROI

Online Advertising ROI: 3 Useful Metrics to Know

Online advertising ROI or return on investment is a major consideration for anyone focused on response rates more than branding.

Response and branding are the two primary benefits of any advertising campaign. (more…)

Free website hosting

Free Website Publishing Exists for Any Business

Free website publishing is available for any small business. But is it worthwhile?

In brief, it depends on the business needs. Looking at the free options is a good place to start. (more…)

AdSense Matched Content Increases Page Views

AdSense Matched Content gives a site another advantage with audience growth as online competition skyrockets.

What site publisher isn’t looking for a way to increase page views, pages per visit and visitor engagement? (more…)


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