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Social media

10 Twitter Marketing Tips

The best Twitter marketing tips are simple to implement because Twitter itself is one of the simplest tools on the Internet.

Simplicity translates into less work, which leaves more time to focus on other activities.

Like most online promotional channels, having an effective Facebook presence is a combination of quality and quantity of effort.

Here are 10 tips for achieving a Facebook presence that combines quality and quantity. (more…)

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Facebook Marketing Strategy: Get Automated

Using RSS Feeds Cuts Labor While Testing Results

Facebook automationA solid Facebook marketing strategy can increase traffic to a Web site, but it also is possible to spend too much time on social media platforms and end up disappointed  in the results.

Automation can save time and increase ROI.

Companies everywhere are dedicating greater resources to social media such as Facebook and Twitter.

The fact that Facebook has the largest audience of any Web site in the world is part of the allure.

Another part is how easily Facebook services integrate into another Web site.

A Facebook marketing strategy provides at least four measurable benefits — likes, shares, comments and Web site visits. Together, these four metrics contribute to brand engagement.
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