Reliable website hosting tips result from years of managing sites, making mistakes and achieving successes.
Businesses will go through the trouble of moving to a new hosting company because of bad experiences with the old one.
Bad experiences usually fall into a few categories:
The tips below define some simple standards when a business is looking for a company to host its website. The host company should have standards on its own website for making comparisons. (more…)
The most common website security checks cover the risk of hackers breaking through and damaging the site content or software.
Even worse, they look for personal information.
Anyone who watches web hosting reports closely will see that even a small local site will get visitors from Asian and East European countries.
The visitors have no business coming to the site except to search for entry points and cause mischief.
The less serious mischief includes registering on the site to post comments. The comments often have links to other sites that sell questionable products and services.
The more serious mischief includes stealing credit card or other personal information such as Social Security numbers. (more…)
The best website content produces more revenue and audience when it is both deep and broad.
“Content is King” is a well-known saying when online publishers debate how to succeed at growing profits and revenue. But the saying doesn’t really say much.
What it really means is that content in two forms produces the revenue — abundant quantity and optimized quality. (more…)
Newspapers and TV stations find that online feature content is vital for creating an attractive Web site, despite their emphasis on news.
This lesson in content development has benefits for any online publisher.
Many sites that hire SEO experts have blogs with regular postings about their area of expertise. These blog postings almost always have a feature focus. It means they don’t have a tie to a specific event or date and therefore have short-term value.
They have readership value today, next month or even in years to come. (more…)
Forum sites can generate high visits and page views from a core group of site visitors, but they also generate quite a few headaches.
Also known as message boards, forums come in two flavors: moderated and unmoderated. Moderated boards usually have a moderator who guides the direction of the discussion and sometimes even reviews the posting before it can go live. Visitors often have to register before posting.
Unmoderated boards allow anyone to post just about anything except for the usual list of dangerous or socially unacceptable behavior — vulgarity, threats, libel, etc. (more…)