
Link Building
Feb
25
Article Marketing Strategy Delivers 3 Benefits
Article marketing strategy requires some thought about which benefit is most valuable – more audience, search engine optimization or Google’s well-known PageRank.
Nov
27
Nov
27
Link Exchange Produces Little Benefit for SEO
Exchanging links between Web sites used to be a common and useful tactic for improving search engine ranking, but not any more.
Nov
21
Link Baiting Mimics Traditional Media
Link baiting is a new online term for a practice that has long been followed in old offline media.
It is a series of tactics that try to encourage Web site visitors to click on a link. It also is a form of "link building," the term that describes ways of increasing the number of links to a Web site from other sites.
Sep
29
Blogs and Forums Build Links -- to a Point
A common promotional tactic among independent Web publishers and online marketing people is to post comments on other blogs and forums and add a link back to their own sites.
The tactic can teeter on a fine line between acceptable site promotion and spamming.
Aug
31
Top Article Marketing Sites Boost SEO Ranking
Article marketing sites help improve search engine results for a Web site's most important keywords.
Article marketing is the strategy of writing an article about your Internet site and putting it on another site. The other site typically specializes in articles written specifically for promotional purposes.
Aug
07
Link Exchanges Provide Free Promotion, Take Heavy Effort
Link exchanges are a well-known way of promoting Web sites for free, but they come with a cost other than money.