Online Feature Content Matters Greatly

Newspapers and TV stations find that online feature content is vital for creating a broadly attractive Web site, despite their emphasis on news.

Evergreen contentNewspapers and TV stations find that online feature content is vital for creating an attractive Web site, despite their emphasis on news.

This lesson in content development has benefits for any online publisher.

Many sites that hire SEO experts have blogs with regular postings about their area of expertise. These blog postings almost always have a feature focus. It means they don’t have a tie to a specific event or date and therefore have short-term value.

They have readership value today, next month or even in years to come. Continue reading “Online Feature Content Matters Greatly”