Using RSS Feeds Cuts Labor While Testing Results A solid Facebook marketing strategy can increase traffic to a Web site, but it also is possible to spend too much time on social media platforms and end up disappointed in the results. Automation can save time and increase ROI. Companies everywhere are dedicating greater resources to social [...]
Local businesses will find that effective Web site promotion will add new customers and strengthen relationships with existing ones. But many local businesses with limited online promotion experience are disappointed when the money spent on a good design and e-commerce application doesn’t product the desired result. Quite often the problem is that too much money [...]
Online banner advertising has powerful branding potential that helps Web visitors remember the name of a site and increases the odds that they will return again. It has its place in any online promotion campaign. Text ads on the search engine result pages build response, but banner ads build branding and awareness. Branding and awareness [...]
Promise Media provides online marketing strategies for content-rich Web sites. It also publishes a guide to best Caribbean vacations to test online tactics.