Promise Media
Mobile first

‘Mobile First’ Depends on Total Mobile Audience

When Google announces, online publishers jump. When Google announces “mobile first” is the new mantra for high search rankings, should publishers jump again?

The answer is yes and no. (more…)

Stored in Website Development and tagged

Email marketing list

Local Email Marketing Thrives on Highly Targeted Lists

Email sounds almost antiquated in the world of mobile and social media, but it remains one of the most cost effective ways of reaching and retaining customers.

A local email marketing program is inexpensive to start and challenging to build. If done right, the rewards are substantial. (more…)

AdSense

Maximizing Online Advertising Networks

Website publishers will find that online advertising networks are useful in generating revenue from unfilled adv inventory.

The sell rate of a website rarely reaches 100 percent, so what to do with the remaining inventory is a challenge. (more…)

Stored in Online Advertising and tagged , ,
Opt-in email subscribers

Opt-In Email Marketing Builds High Quality Lists

Forcing someone onto an email list without their knowledge or approval is the worst way to build a valuable list.

It’s also spam and will get you in a lot of trouble. (more…)

Stored in Online Marketing and tagged
video production

How to Start Video Marketing Production

The starting point for video marketing production is as simple as taking photos with a digital camera.

A “movie” is a continuous series of images. When most people think of the word movie, they think of  what they see in a movie theater or on a TV screen. Each individual image appears for a fraction of a second as creates a continuous flow. (more…)

Page views

How to Increase Website Page Views

Page views serve as one of the most important metrics in achieving website success.

Google Analytics and other website analytic programs have page views as one of the three most prominent metrics along with visits and unique visitors. (Google now calls them sessions and users.)

Page views reveal how much of a site visitors consume. The more pages they consume, the more the visitors are demonstrating they like the site’s content and find it easy to find what they want. (more…)

© 2007-2018 Promise Media LLC • Contact